YouTube Creator Intelligence
Pre-computed case studies and pattern reports built from our proprietary database of YouTube channel analytics. Data no public tool has — because we built it ourselves.
Requires Free plan
“Most channels score in the C–D range. Only 8% achieve A or S rank.”
Key Insights
- •Grade distribution across A/B/C/D/F tiers
- •Average score by subscriber bracket
- •Most common failing criteria
Requires Free plan
“Nano channels (1K–10K) average 4.2% engagement. Mega channels average 0.8%.”
Key Insights
- •Median engagement rate per tier
- •Top-quartile vs. bottom-quartile channels
- •Engagement floor for brand deal viability
Requires Pro plan
“Channels uploading 3–4 videos/month score 18 points higher than daily uploaders in the mid tier.”
Key Insights
- •Optimal upload frequency per subscriber tier
- •Score impact of uploading above/below optimal
- •Diminishing returns threshold by tier
Requires Pro plan
“Finance and Education channels consistently outscore Entertainment channels by 12–18 points.”
Key Insights
- •Average audit score per YouTube category
- •YouTube category with highest S-rank density
- •Lowest-scoring YouTube categories (opportunity gaps)
Requires Pro plan
“10% Shorts = peak score. 60%+ Shorts correlates with a 22-point score drop.”
Key Insights
- •Optimal Shorts ratio by subscriber tier
- •Score penalty for Shorts-heavy channels
- •Channels that use Shorts as a growth lever vs. a crutch
Requires Pro plan
“Channels aged 3–7 years score highest. Very new and very old channels both underperform their peers.”
Key Insights
- •Score distribution by channel age (0–2y, 2–5y, 5–10y, 10y+)
- •View velocity decay rate by age bracket
- •Channels that outperform their age cohort
Requires Pro plan
“U.S. micro influencers in Finance and Lifestyle average 3.8% engagement — above the brand deal viability threshold.”
Key Insights
- •Average engagement rate for U.S. micro channels
- •Top categories by micro influencer count
- •Audit score distribution for this tier
Requires Elite plan
“Only 23% of U.S. 10M+ channels upload more than once per week. Consistency beats volume at this scale.”
Key Insights
- •YouTube category distribution of 10M+ U.S. channels
- •Average upload frequency at this tier
- •Engagement rate benchmarks vs. global 10M+ channels
- •Shorts adoption rate among mega channels
Requires Elite plan
“Gaming channels that mix live streams (20–30% of uploads) score 14 points higher than VOD-only channels.”
Key Insights
- •Average audit score for U.S. gaming channels
- •Live stream vs. VOD ratio at this tier
- •Engagement rate benchmarks for gaming
- •Top-scoring gaming sub-niches
Requires Elite plan
“Active channels (uploaded in last 6 months) score 24 points higher on average than dormant channels in the same tier.”
Key Insights
- •Upload frequency of active vs. dormant channels
- •Engagement rate comparison: active vs. all 100K+ channels
- •YouTube category breakdown of active channels
- •Score distribution for active vs. inactive
Requires Elite plan
“The median 1M+ U.S. channel uploads 2.1 videos/month and scores a C+. The top quartile uploads 3.8/month and scores B+.”
Key Insights
- •Score distribution across 1M+ U.S. channels
- •Top 10 categories by channel count
- •Engagement rate benchmarks by sub-category
- •Upload frequency patterns at 1M+ tier
- •Shorts adoption rate and score impact
Requires Enterprise plan
“U.S. channels represent 31% of all 1M+ channels globally but generate 47% of total views in this tier.”
Key Insights
- •Country distribution of 1M+ channels
- •English vs. non-English channel performance
- •YouTube category leaders by region
- •Global vs. U.S. engagement benchmarks
- •Upload frequency by country
“Coming in 30–60 days once video-level data collection reaches sufficient volume.”
Key Insights
- •Average title length of viral videos
- •Duration distribution (short vs. long-form)
- •YouTube category breakdown of viral content
- •Engagement rate at time of viral peak
“Coming in 60–90 days. Requires video-level data from 1,000+ channels.”
Key Insights
- •Common title patterns in 100M+ videos
- •Duration and format breakdown
- •Channel tier distribution (who goes viral)
- •Time-to-viral analysis
“Coming in 6–12 months. This is the crown jewel of the dataset.”
Key Insights
- •Full grade distribution across all tiers
- •YouTube category-by-category benchmarks
- •Regional performance differences within the U.S.
- •Longitudinal growth patterns
- •Brand deal viability index by tier
Requires Agency plan
“U.S. channels with 100K+ subs average 4.2 long-form uploads/month but only 1.8 shorts — a gap that widens at the 1M+ tier.”
Key Insights
- •Average uploads/month by format (long form, shorts, live)
- •Category-by-category upload cadence comparison
- •100K+ vs 1M+ upload patterns
- •Format mix ratios across categories
Requires Agency plan
“Long-form videos average 3.2x more views per upload than shorts among U.S. 100K+ channels — but shorts drive 40% more total impressions.”
Key Insights
- •Average views per video by format
- •View-to-subscriber ratio by format
- •Category benchmarks for views per upload
- •100K+ vs 1M+ view performance gap
Requires Enterprise plan
“Channels averaging 100M+ views/month share 5 common traits — and category concentration is surprisingly narrow.”
Key Insights
- •Common patterns among 100M+/month channels
- •Category distribution of mega-view channels
- •Upload cadence at this viewership level
- •Engagement and audit score benchmarks
- •Unique insights and outlier patterns
Requires Enterprise plan
“The 10M views/month tier is where consistency matters most — 78% of these channels upload at least weekly.”
Key Insights
- •Common patterns among 10M+/month channels
- •Category and tier distribution
- •Upload frequency benchmarks
- •Engagement rate comparison to 100M+ tier
- •Grade distribution at this viewership level
Requires Enterprise plan
“The average U.S. 100K+ channel is 7.2 years old with a 42:1 lifetime view-to-subscriber ratio — but the top 10% exceed 120:1.”
Key Insights
- •Average channel age across tiers
- •Uploads per year by format (long form, shorts, live)
- •Lifetime views by format
- •Total view-to-subscriber conversion rate
- •Long-form view-to-subscriber conversion rate
- •Breakdown by subscriber tier and age bucket
Requires Enterprise plan
“Only ~50 channels worldwide have crossed 100M subscribers. Their average channel age is 12+ years.”
Key Insights
- •Average channel age at 100M+ subscriber level
- •Upload cadence by format
- •Lifetime views and views per video
- •View-to-subscriber conversion rates
- •Category distribution of 100M+ channels
- •Comparison with 10M+ subscriber tier